World Travel Market – the leading global event for the travel industry – is a vibrant must attend business-to-business event presenting a diverse range of destinations and industry sectors to UK and International travel professionals. It is a unique opportunity for the whole global travel trade to meet, network, negotiate and conduct business. This year 50,000 senior travel industry professionals, government ministers and international press, embark on ExCeL to negotiate and discover the latest industry opinion and trends at WTM.
Mr. Quentin Moores, VP Marketing Services of DerbySoft, was invited to give a speech on 3 November during at Travel and Technology Showcase “Unraveling the Mysteries of Meta Search Marketing”. Mr. Moores introduced the landscape of metasearch, and focused on the Conversion, Clicks, and Commission who are the keys for the hoteliers to play in the metasearch world, and shared insights on new opportunities and trends in metasearch marketing, challenges for hotels to manage it as well as solutions to enable, manage metasearch connections and optimize the bidding for Google and TripAdvisor metasearch campaigns and etc…
DerbySoft team participates in WTM London, and displayed and offered demonstrations of their products, Connectivity and MetaSearch Manager.
DerbySoft’s core service is connectivity between the systems of hotel suppliers and distribution partners. The company’s innovations deftly enable this service to offer efficiency, accuracy, and high performance while overcoming technical and business logic incompatibilities between platforms.