The metasearch world has expanded significantly in the past decade. Google, Tripadvisor, Trivago, Kayak, and Bing are the first channels to come to mind due to the respective brands’ longevity in the industry, and the fact that each of the channels has built some of the most recognizable global brands of today. But there are others to consider.
Regional channels have developed their own market share in the metasearch landscape, and you should be there taking advantage of their audiences and making the most of your campaigns. Skyscanner, Wego, Hotelscan…to name a few. Are you considering their audiences, and are you making the most of your campaigns?
At DerbySoft Marketing Services, we provide you with a risk-free solution to expand your hotel to an extra 40+ million meta audience that is not getting your attention yet. These customers become vital to your business, especially in the times of COVID-19 when domestic and regional travel demand continues to dominate the market.
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What are you doing differently in 2023 to grow your share of international guests? If your strategy is to keep doing things the way you’ve always done them, then you’re probably not capturing as much demand from international guests as you could be. “As we look through the next twelve months for EMEA, we see
DerbySoft enables travel companies to work together through technology and innovation by providing high-performance distribution services to Suppliers, Distributors, Metasearch Engines, and a variety of other travel technology providers to conduct digital commerce efficiently and effectively. While Connectivity and Digital Marketing solutions are the keystones for the company, innovation and expertise with industry-leading technology are
Understanding the compatibility of a technology provider and the end goals for hospitality companies is key to the success on both sides. And DerbySoft understands this and has created a line of industry leading services that is proven successful for over 240,000 hotel properties, over 300 OTAs around the world and more!
