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News & Press


March 26, 2016

DerbySoft Signs Visual Content Distribution Agreement with ICE Portal

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Hollywood, Florida – Visual content curator and distributor, ICE Portal, has just signed an agreement with technology company, DerbySoft, known for its distribution and meta search services. This partnership will enable global hotel companies and others in the hospitality distribution industry that uses DerbySoft solutions to access ICE Portal’s comprehensive library of enhanced hotel visuals and meta data.

ICE Portal’s visual content management system, Visual-ICE, is a cloud-based system platform designed to organize, optimize, and distribute high resolution photos, videos, and 360 virtual tours. 45,000 hotels and resorts use Visual-ICE to distribute their visual content to travelers through a global network of over two hundred directly connected travel channels.

DerbySoft makes it possible for suppliers, distributors, and search engines to connect with each other while preserving their own business model, data logic, and connectivity preferences. Their MetaSearch Manager technology provides clients with powerful bid optimization and analysis services and tools.

“DerbySoft is a leader in travel technology. Their solutions provide a tremendous amount of value to their partners on both sides of the supply chain by helping them realize increased revenue potential,” said Nick Blasi, ICE Portal’s Director of Operations. “We’re thrilled to be helping DerbySoft curate and couple visual content to its ARI data and other content. Pairing high resolution visuals with ARI will allow DerbySoft’s partners to create richer shopping experiences that contribute to more transactions.” “We are very excited to work with ICE Portal. This cooperation is a milestone for us as the first example of connecting hotel suppliers, distributors, and a third party services company without limitation,” said Ted Zhang, DerbySoft’s CEO. “ICE Portal’s high-resolution visual content including photos, videos, and virtual tours will give end users a better shopping experience ultimately benefitting both our supplier partners and our distributor partners.” Both companies believe the integration will be mutually beneficial as their products are used among a plethora of major brands in the hospitality industry.

About ICE Portal

ICE Portal is a technology and marketing company that helps travel suppliers manage, curate and deliver their visuals to 1000s of online travel and travel related websites – including major OTAs, GDSs, DHISCO (Formerly Pegasus), Search Engines & Local Directories, and Social Networks. To find out how ICE Portal can work for you or to learn more about our company please visit

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