Palma, Spain and Dallas, Texas, February 12, 2025

Hotel Distribute, the platform bringing DMC inventory to a trusted community travel and hospitality distribution landscape, is delighted to announce a strategic partnership with DerbySoft and DerbySoft Exchange, the world’s leading connectivity platform for accommodation. This partnership opens unparalleled access for DerbySoft users to connect seamlessly with local, differentiated, and unique inventory through Destination Management Companies (DMCs).

The agreement between Hotel Distribute and DerbySoft bridges the gap between global connectivity and locally curated accommodations, empowering travel sellers to deliver bespoke travel experiences to their customers. By integrating DMCs with Hotel Distribute into DerbySoft’s expansive platform, this collaboration enables travel sellers to tap into untapped and exclusive inventory while enhancing the distribution capabilities of DMCs worldwide.

An Important Step for Travel Distribution

This milestone marks a significant step forward, reinforcing both companies’ commitment to driving innovation and efficiency in the travel ecosystem. DerbySoft’s robust technology and global reach, combined with Hotel Distribute’s expertise in fostering localized travel supply, create a powerful synergy set to reshape the industry.
Additionally, Hotel Distribute will be available on DerbySoft Exchange, a platform for partners of all types with real-time insights and greater control over their inventory and distribution. Exchange eliminates lengthy contracting and onboarding processes, enabling distributors to access inventory from participating DerbySoft supply partners. This makes it easier for DerbySoft Exchange customers to access incremental and differentiated supply.

“This partnership is a fantastic step forward for the travel industry, creating new opportunities to connect the global travel ecosystem with locally unique offerings,” said Alex Gisbert, co-founder of Hotel Distribute.

Duane Overgaard, President of DerbySoft, added: “This is another example of how DerbySoft is taking the lead globally in accommodation connectivity.”

About Hotel Distribute

Hotel Distribute is a cutting-edge travel distribution platform focused on connecting Destination Management Companies (DMCs) with a global audience. By championing local, curated, and unique inventory, Hotel Distribute empowers businesses to deliver tailored travel solutions with maximum reach and efficiency.

About DerbySoft

DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform.

Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit. DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce.
Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Headquartered in Dallas, Texas, USA, DerbySoft’s cutting-edge technology is trusted by the world’s leading online travel distribution partners and hotel companies in 197 countries.

The leading provider of high-performance distribution services to the hospitality industry, DerbySoft is hyper-focused on the connectivity it builds and maintains between a hotel company’s CRS and the platforms of distributors and suppliers of travel-related services.

As DerbySoft is constantly sourcing new partners to deliver even more value to its customers worldwide, the company is pleased to announce the availability of access to and integration with BnBerry, a unique blend of integration and management services enabling hotels and resorts to effortlessly connect to—and maximize bookings—through Airbnb and Vrbo.

More than Just Vacation Rental Platforms

Airbnb and Vrbo have grown dramatically in size and influence over the last several years, and hotels without a strategy to sell inventory on these platforms are losing revenue and growth opportunities.

Once seen as a site for budget-conscious millennials, Airbnb is now the second-largest OTA on the market, with more than 150 million worldwide users and 7 million listings in 220 countries and regions.

On Vrbo, a division of Expedia Group, travelers stay on average 1.2x longer and book 2.1x earlier on Vrbo compared to other competitors, with an average trip length of 6 days. With longer trips booked, Vrbo travelers spend 5x more than other travelers on accommodations and 2.5x more on Vrbo than on other competitors.

However, each site operates differently and uniquely from the other OTAs, requiring hoteliers and resort owners to tailor their listings, pricing, and marketing strategies to capture conversions.

Connectivity Architecture

Set-up is easy for DerbySoft customers. Here is a simple structure that shows how it all works together seamlessly:

The DIY Portal

BnBerry’s DIY portal has three components:

1. Listing Management – Create, modify, import, and manage your property’s listings

2. Guest Communications – Engage in direct communications with your guests, before and after a booking, and during a stay

3. Analytics – Track your performance and make adjustments

Pricing

Pricing is self-managed, with the following features:

• Account Creation/Mapping on VRBO
• Listings Creation and Distribution
• Dynamic Pricing and Availability Integration
• Reservation Management Portal
• Review Management
• Performance Analytics Tool

For a portfolio of one to three hotels, BnBerry charges a variable 5.5% commission on produced bookings with a minimum fee of $150/month. There is also an assisted onboarding fee of $1,000.

For portfolios of four or more hotels, BnBerry offers enterprise pricing.

Getting Started

Getting started with BnBerry takes just three simple steps:

1. Connect Your Account

2. Create and Distribute Listings

3. Manage Your Bookings

About BnBerry

At BnBerry, we help our clients adopt new tools to reach new markets, maximize sales, and elevate customer experience without complex integrations and operations. We want your business to access quick solutions in order to realize instant results.

Since being founded in 2016, BnBerry has helped its hotelier and resort partners achieve an extra 7,500+ room nights per year, an average of three guests per booking, an average length of stay of two and half nights, and an average booking window of 30 days.

For More Information

For more information, contact Danielle Barber at BnBerry at danielle@bnberry.com or schedule a call.

DALLAS, TX, April 11, 2024 — DerbySoft, an innovative global technology company that connects suppliers with distributors and offers a variety of solutions for the hospitality and travel industries, announced today it has acquired PKFARE, a global leading travel trade marketplace. This milestone transaction brings together two industry leaders, enhancing capabilities and offerings to serve the evolving needs of the travel industry.

PKFARE’s reputation perfectly complements DerbySoft’s commitment to innovation and excellence. Focusing on breaking down barriers in the B2B travel distribution landscape, PKFARE brings expertise in seamless fulfillment and post-sales services designed to streamline operations and enhance efficiency.

“DerbySoft is focused on anticipating market needs and empowering our clients with a competitive edge by continually innovating and providing bespoke solutions that address their unique and complex needs,” said Ted Zhang, CEO and Co-Founder of DerbySoft. “Adding PKFARE into our platform aligns seamlessly with our goal of accelerating travel commerce.” 

While the specifics of the transaction remain undisclosed, this venture aligns with DerbySoft’s mission of simplifying the travel business. PKFARE has an extensive global footprint, with approximately 60% of its business from North America, Europe, and the Middle East, and 40% from Asia Pacific.

“This venture represents a strategic step forward in our commitment to innovation and value creation in the travel distribution space,” said Jason Song, President and Founder of PKFARE. “By providing our partners with more technological innovation, better services, and ultimately increased value, this partnership will help us deepen our collaboration and offer our customers even more flexibility in the booking process.”

DerbySoft and PKFARE will optimize their joint operations by sharing selected corporate functions and technology resources while upholding independent business operations. This collaboration leverages their collective technological expertise to drive innovation and enhance offerings. Customers of both companies will experience seamless service continuity, underlining their commitment to customer satisfaction and robust data security.

ABOUT PKFARE

PKFARE leads in sourcing, aggregating, and delivering vital information on air tickets and hotel accommodations, tailored to meet the needs of B2B clients. The company seamlessly integrates with Global Distribution Systems (GDS), airlines, hotels, and travel suppliers worldwide, granting access to real-time global inventory and competitive pricing.

PKFARE offers live inventories covering 600+ airlines (400+ Full Service Carriers and 200+ Low-Cost Carriers) and 650,000+ hotel properties across over 100 countries and regions. Our extensive reach has resulted in 2,000+ active clients worldwide. To learn more, visit PKFARE.com.

ABOUT DERBYSOFT

DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform. Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit. DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce.

Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Headquartered in Dallas, Texas, USA, DerbySoft’s cutting-edge technology is trusted by the world’s leading online travel distribution partners and hotel companies in 197 countries.

DALLAS, TX, April 11, 2024 — DerbySoft, an innovative global technology company that connects suppliers with distributors and offers a variety of solutions for the hospitality and travel industries, announced today it has acquired PKFARE, a global leading travel trade marketplace. This milestone transaction brings together two industry leaders, enhancing capabilities and offerings to serve the evolving needs of the travel industry.

PKFARE’s reputation perfectly complements DerbySoft’s commitment to innovation and excellence. Focusing on breaking down barriers in the B2B travel distribution landscape, PKFARE brings expertise in seamless fulfillment and post-sales services designed to streamline operations and enhance efficiency.

“DerbySoft is focused on anticipating market needs and empowering our clients with a competitive edge by continually innovating and providing bespoke solutions that address their unique and complex needs,” said Ted Zhang, CEO and Co-Founder of DerbySoft. “Adding PKFARE into our platform aligns seamlessly with our goal of accelerating travel commerce.” 

While the specifics of the transaction remain undisclosed, this venture aligns with DerbySoft’s mission of simplifying the travel business. PKFARE has an extensive global footprint, with approximately 60% of its business from North America, Europe, and the Middle East, and 40% from Asia Pacific.

“This venture represents a strategic step forward in our commitment to innovation and value creation in the travel distribution space,” said Jason Song, President and Founder of PKFARE. “By providing our partners with more technological innovation, better services, and ultimately increased value, this partnership will help us deepen our collaboration and offer our customers even more flexibility in the booking process.”

DerbySoft and PKFARE will optimize their joint operations by sharing selected corporate functions and technology resources while upholding independent business operations. This collaboration leverages their collective technological expertise to drive innovation and enhance offerings. Customers of both companies will experience seamless service continuity, underlining their commitment to customer satisfaction and robust data security.

ABOUT PKFARE

PKFARE leads in sourcing, aggregating, and delivering vital information on air tickets and hotel accommodations, tailored to meet the needs of B2B clients. The company seamlessly integrates with Global Distribution Systems (GDS), airlines, hotels, and travel suppliers worldwide, granting access to real-time global inventory and competitive pricing.

PKFARE offers live inventories covering 600+ airlines (400+ Full Service Carriers and 200+ Low-Cost Carriers) and 650,000+ hotel properties across over 100 countries and regions. Our extensive reach has resulted in 2,000+ active clients worldwide. To learn more, visit PKFARE.com.

ABOUT DERBYSOFT

DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform. Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit. DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce.

Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Headquartered in Dallas, Texas, USA, DerbySoft’s cutting-edge technology is trusted by the world’s leading online travel distribution partners and hotel companies in 197 countries.

DALLAS, TX, APRIL 10, 2024— DerbySoft, an innovative global technology company that connects suppliers with distributors and offers a variety of solutions for the hospitality and travel industries, announced today it has been named Premier Connectivity Partner for 2024 by Booking.com

The Premier Connectivity Partner Award confirms that the DerbySoft Connectivity teams, including Client Managers, Engineers, Implementation Analysts, and many more around the globe, have demonstrated excellent performance across the board for Booking.com and their connections. Booking.com recognizes and rewards a select few connectivity partners who achieved excellent results on various performance metrics.

“Booking.com has been a valued partner with DerbySoft for the past 20 years,” states Duane Overgaard, President of Connectivity and Senior Vice-President of DerbySoft. “We’re proud to once again receive the Premier Connectivity Partner Award from Booking.com, highlighting the strength of this partnership and the value and impact DerbySoft delivers through the Booking.com platform.”

Booking.com’s Partner Program reviews and scores all partnerships based on a set of growth and performance categories the company considers critical:

• Business Value
  The Overall Growth and Quality of Business Onboarding
• Property Performance
  Helping Suppliers Reach High Performance on Booking.com
• Products + Quality
  Keeping Communication Channels Clear from End to End Between the Platform and Suppliers
• Engagement
  Sharing Feedback and Being Actively Involved with Booking.com and Their Initiatives

About DerbySoft
DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform. Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit.

DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce. Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Dallas, Texas, April 9, 2024— DerbySoft, an industry leader of distribution services, is proud to announce it was the connectivity technology provider for the recent launch of MGM Collection with Marriott Bonvoy.

The exclusive long-term strategic licensing agreement between Marriott International and MGM Resorts allows guests to book participating MGM Collection resorts on Marriott’s robust digital platforms, including Marriott.com and the Marriott Bonvoy mobile app. These resorts also remain available on MGM Resorts’ native channels, including MGMRewards.com, MGMResorts.com, and the MGM Rewards mobile app.

“The development of this technology platform was complicated on many different levels as we had to navigate and integrate capabilities across both companies,” said Sarah Fults, VP of Distribution for MGM Resorts. “DerbySoft delivered reliable solutions that will continue to evolve as we roll out various components of our strategic relationship with Marriott.”

This custom-crafted integration, created by DerbySoft in collaboration with MGM Resorts and Marriott, enables guests to book stays at MGM Collection resorts on Marriott sales channels creating a seamless guest experience.

Duane Overgaard, President of Connectivity and Senior Vice-President for DerbySoft, said, “DerbySoft has been developing custom technology projects that enable companies to work together more effectively for over 20 years and is proud to be chosen to complete the connectivity for this project and further expand our relationship with both MGM Resorts and Marriott.”

About DerbySoft

DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform. Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit. DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce.

Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Dallas, Texas, January 16, 2024 — DerbySoft, a global leader in hotel distribution services, has announced its innovative collaboration with HotelsByDay, pioneering daytime booking connectivity. The partnership emphasizes the flexibility and convenience of the ‘day-use’ bookings.

DerbySoft’s high-performance distribution services has over 700 live connections worldwide, to which HotelsByDay has experienced impressive growth, with triple-digit bookings per month. Notably, July 2023 saw a +82% month-to-month progress in day-use bookings alone.

Key Features of the Partnership:

• Zero Night Rate Code: Enables hotel rooms to be booked for durations ranging from three to 12+ hours.
• Global Reach: Already active in 15 countries, with plans to expand to 41 additional countries.
• Diverse Offerings: From day-use rooms for work, showers, naps, and layovers, to daycations by the pool. Future additions include meeting rooms, co-working desks, pool passes, cabanas, gym passes, and parking.

“The HotelsByDay team and I are more than excited to announce the game-changing partnership with DerbySoft,” said Yannis Moati, founder and CEO of HotelsByDay. “With this new breakthrough technology provided by DerbySoft, our marketplace app grants hotels a way to optimize revenue and monetize idle inventory without displacing overnights, at scale. We look forward to growing and establishing our phenomenal partnership with a forward-thinking team such as DerbySoft and provide guests with what they want, full flexibility of space + time and new experiences.”

Duane Overgaard, President of Connectivity and Senior Vice President at DerbySoft, states, “DerbySoft is in the business of connecting people and companies through a myriad of Connectivity options like HotelsByDay, and by developing a Zero Night Rate Code not only connects our partners but broadens the technology scope for DerbySoft.”

If you want to learn more about how you can take advantage of hotel downtime and increase revenue, please contact DerbySoft.

About HotelsByDay:

HotelsByDay enhances hotel experiences with ‘day use’ inventory sold in three to 12+ hours time bands. Options include daytime rooms, meeting rooms, co-working desks, pool passes, and more. With thousands of hotel options in strategic locations, HotelsByDay is the top choice for flexible bookings. Learn more at www.HotelsByDay.com.

About DerbySoft:

DerbySoft’s mission is to make the travel business easier through industry-leading technology that empowers travel industry services. The company supports technology for Connectivity Services at the CRS and PMS levels, Marketing Services which use machine learning and rich data to drive high-performing marketing campaigns and a Content platform that collects, manages and distributes quality hotel content.

DerbySoft’s technology empowers the travel industry around the globe. Headquartered in Dallas, Texas, USA, DerbySoft serves partners in 197 countries around the world.

ORLANDO, FLORIDA and DALLAS, TEXAS – JANUARY 9, 2024 – ROOMDEX, the sole provider of attribute-based upselling for hotels, has announced a strategic partnership with DerbySoft.

The arrangement is the latest collaboration between DerbySoft and WebBeds (the parent company of ROOMDEX), who are working together on hotel solutions that reduce the cost of distribution and drive incremental revenue through inventory merchandising innovation.

DerbySoft is a global technology company that has connected Suppliers with Distributors since 2002 and currently offers a variety of solutions for the hospitality and travel industries. Property Connector is a single platform to connect to all distribution and digital marketing Partners. It is a one-stop management of and fast access to 500+ distribution channels worldwide, including property websites, OTAs, GDS, TMCs, Metasearch, Wholesalers, and Social
Media platforms. Property Connector supports properties of all sizes, delivering real-time availability, rates, and inventory (ARI) efficiently through automated and seamless connections with partners.

ROOMDEX is an automated upselling solution noted for being the hotel industry’s sole provider of data-proven ABS (Attribute-based Selling) for upselling. ABS means selling or awarding individual, immutable room features such as a balcony, a view, a room on a high floor, etc. ROOMDEX ABS dynamically prices individual room attributes based on availability, persona, and other attribute pairings. With ABS, guests choose the room features they want for a more personalized experience.

“We are excited to be able to collaborate with WebBeds and ROOMDEX on this initiative,” said Duane Overgaard, President of Connectivity and Senior Vice-President for DerbySoft. “Properties are looking to ensure the smoothest guest experience from reservation to checkout while still improving margins in an increasingly competitive marketplace. This package opportunity checks both boxes by delivering the top tier technology in each product’s respective class.”

“Today’s hotels are looking for new ideas to drive new business,” said James Phillips, President of WebBeds Americas. “The solution lies in technologies that move and merchandise inventory in new ways. The partnership with DerbySoft promises to be a big winner for hotel executives looking for a competitive edge.”

About ROOMDEX

ROOMDEX is the technology leader in the hotel upselling software space. Its hotel upsell software automates, monetizes and ultimately simplifies the hotel room upgrade process by putting the power of choice in the hotel guest’s hands.

ROOMDEX Upsell Automation uses hotel reservations, guest data and its proprietary True AvailabilityTM and Dynamic Pricing algorithms to deliver personalized digital offers, greatly enhancing the guest experience. The hotel upsell tool relieves hoteliers of the labor time required by other upselling solutions while delivering high-margin revenue and a substantial ROI.

ROOMDEX is now the exclusive provider of ABS Upselling. Attribute-based selling re-imagines hotel inventory merchandising, delivering unique and improved guest satisfaction and increased hotel revenue.

ROOMDEX leverages hotel operational and software experience gained by our team members while in leadership roles at companies such as MICROS (now Oracle Hospitality), Nor1, Duetto, StayNTouch and Shiji to develop our innovations in hotel automation, dynamic pricing, operational availability, and attribute-based selling. Since its founding in the spring of 2020, ROOMDEX has signed hundreds of hotels across North America, Europe and Asia Pacific.

Twitter: @ROOMDEX
Facebook: facebook.com/roomdexinc
LinkedIn: linkedin.com/company/roomdex
Youtube: click here

About DerbySoft

DerbySoft’s mission is to make the travel business easier through industry-leading technology that empowers travel industry services. The company supports technology for Connectivity Services at the CRS and PMS levels, Marketing Services that use machine learning and rich data to drive high-performing marketing campaigns, and a Content platform that collects, manages, and distributes quality hotel content with many more industry-leading technology services coming soon.

DerbySoft’s technology empowers the travel industry around the globe. Headquartered in Dallas, Texas, USA, DerbySoft serves partners in 197 countries around the world.